CAN CHILDREN AND ELDERLY BE SERVED IN THE SAME RESTAURANT?

Authors

  • Adeline Wonoseputro Faculty of Economics, Petra Christian University

:

https://doi.org/10.9744/jmp.1.1.

Keywords:

Children, elderly people, customer, food service concept.

Abstract

Marketers try to reach children and elderly as their target market; therefore it will give opportunities for food industries to focus on these groups. Physiological, economic, social, psychological, and convenience factors are examined to discover the possibilities serving these different generations. It is concluded that serving children and elderly people in the same restaurant is possible as long as food service industries provide the right products and services for them.

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Published

2005-05-02

How to Cite

Wonoseputro, A. (2005). CAN CHILDREN AND ELDERLY BE SERVED IN THE SAME RESTAURANT?. Jurnal Manajemen Perhotelan, 1(1). https://doi.org/10.9744/jmp.1.1.

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Section

Articles